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About Us
40 Something Best Friends for 20 Something Years

We met in 1985 and have been best friends ever since!

In our early 20s, we worked at the same public relations firm and were roommates living in Chicago. In our 30s, we were bridesmaids at each others weddings and celebrated the births of our children (Shayna, Sam, Joshua and Nathan). And now, in our 40s, we’ve decided to join forces and do something we’ve always dreamed about...launching a new business together!

The idea came to us almost simultaneously. Our birthdays were right around the corner and the two of us were comparing notes about how it feels to be women in our 40s. Sure our bodies have changed, and yes, it seems like we are constantly running from one thing to the next with kids, carpools, careers and husbands, but ultimately, we both agreed....being 40 something feels GREAT!

Gone were the insecurities and unknowns of 20 something. Gone were the challenges and questions that came along with 30 something. At 40 something, we´re happy, loving life and at peace! We know who we are and a wonderful sense of self-confidence has emerged...along with a few gray hairs and wrinkles :)

As our “40 something” conversation continued, we had one of those “light bulb” moments. Why not create a t-shirt specifically for women in their 40s? Better yet, why not create an entire line of t-shirts with whimsical, upbeat, age-appropriate designs that women in their 40s would want to wear? And, that’s what we’ve strived to do!

We invite you to browse our website and find the t-shirt that best describes what being 40 something means to you. Whether you’re “sexy,” “lovin’ it,” “fabulous,” or “available” one thing is certain...40 something is an amazing, exciting time of life. Enjoy it!

Alisa and Andrea